Earlsgate Press has recently published: Win-Win? The Paradox of Value and Interests in Business Relationships by Professor Andrew Cox. This volume focuses on when contested exchange occurs and when it does not. The book shows that win-win outcomes are never feasible in buyer and supplier relationships and that these exchange relationships are always contested. Win-win outcomes are, however, shown to be feasible in horizontal business relationships, such as partnerships, joint ventures, strategic alliances and co-operatives. The book also explains why power and leverage considerations are paramount in understanding all forms of transactional exchange and that power ahs both structural and cognitive aspects. In the near future Earlsgate Press will also publish The Rules of the Game by Professor Andrew Cox. This volume extends the arguments in Win-Win? by outlining the main ways in which organisations can appropriate value from their relationships with their customers and suppliers, in order to close markets to their competitors. Earlsgate Press publishes books in the broad area of business management, economics, political science and law. The focus of recent publications has been on the nature of transactional exchange and on power and leverage relationships in business. Particular attention is focused on issues related to strategic and operational alignment within organisations and their downstream (customer facing) and upstream (supplier facing) supply chains.
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